8515 Presents Y-Clad Lover’s Lane

Dear Pennies & Pens,

As you all hopefully know, I am Co-Founder of 8515 — a lifestyle marketing and PR agency. For the past few months, we’ve been working with Y-Clad to launch an content marketing campaign called Y-Clad Lover’s Lane. Read all about the campaign below.

Y-Clad Lovers Lane is about creating a place for women who love Y-Clad’s beautiful jewelry to showcase their finds. With impeccable taste and excellent customer service, Y-Clad (pronounced ee-klad) offers luxury handmade jewelry and accessories.

Y-Clad began as leisure shopping when KC Benain and her husband would travel the globe buying jewelry and eccentric pieces from each destination as a reminder of the destinations they visited.

Upon building a robust collection of unique jewels, Keisha noticed that friends, family, colleagues and work associates would inquire about those very jewels to purchase her rare pieces. Keisha decided to create Y-Clad as a platform to sell her exclusive pieces.

Y-Clad offer customers stunning handmade designer jewels and accessories. Each piece is original and different. Y-Clad’s pieces are available online through y-clad.com as well as in Y-Clad’s Hidden Gem Boutique located in the heart of New York City.

Y-Clad Lover’s Lane stars Americana models Miranda and Penelope. Photography and makeup was done by Katherine Angelique.

Cacha and Pen of 8515 handled creative direction, styling, and production. The jewelry featured in Y-Clad Lover’s Lane are all handmade.

For the giveaway, 8 lucky people will receive a special Y-Clad goodie bag that contains a Y-Clad compact mirror, a $10 Starbucks gift card, and a 20% Off one time usage coupon towards any Y-Clad purchase on www.y-clad.com.

Additionally, 2 lucky people will receive all of the above mentioned as well as a piece of unique jewelry valued at over $100 each! Enter the giveaway here: Y-Clad Lover’s Lane Giveaway

And there it is: de la Pen…All Pen Everything. With us, keeping it real never goes wrong.